FullStory

FullStory is a Digital Experience Intelligence (DXI) platform that combines quantitative analytics with qualitative session replay and frustration signals.

It allows teams to replay user sessions pixel-perfectly, see exactly what the user saw, and identify moments of frustration like "rage clicks" or errors, which helps in debugging and improving usability.

FullStory is a PM's empathy machine. When a user reports a bug or complains about the UX, you can watch their exact session to see the problem firsthand, leading to faster problem diagnosis and better solutions.

• Watching a user's session to reproduce a reported bug.
• Identifying the most frustrating parts of your app with "rage click" analysis.
• Building funnels to see where users drop off and then watching their sessions.
• Sharing a video of a user struggling with a feature with your engineering team.