Intercom
Growth
The complete customer communications platform. Build better relationships with your customers with scalable messaging.
What is Intercom?
Intercom is a customer messaging platform that combines a live chat widget, targeted email automation, and a help center. It allows for personalized communication based on user behavior.
How it Helps Product Development
It provides a direct line of communication with users inside the product, allowing support and product teams to help users and gather feedback in context.
Why Product Managers Should Use It
PMs can use Intercom to run in-app surveys, announce new features to specific user segments, and create automated onboarding campaigns to drive feature adoption and user retention.
Example Use Cases
- Creating an automated onboarding tour for new users.
- Announcing a new feature via an in-app message to power users.
- Running a survey to ask churning users why they are leaving.
- Providing real-time support via a live chat widget.